Anthony Aarons

CEO
Epifini

The rise of the machines – will AI save us?

The debate surrounding the potential risks and benefits of AI is intensifying and rightly so. The risks posed by AI are no different than other high-risk technologies; they are determined by what humans decide to do with it. Human factors can be particularly dangerous when the wrong humans are in control of anything, especially technology. AI’s neutrality stands in stark contrast to the frailties inherent in human behavior. Ultimately, the single greatest threat to mankind isn’t AI, but rather the humans who use and control it.

A safe, successful future requires understanding of the real risks. It means knowing what questions to ask when developing or implementing AI. The problem is most business leaders and government officials don’t know what those questions are.
In this discussion We’ll explore the questions that need to be asked and of whom. We’ll shine a light on the real risks to industry and our society; from decision makers down to individuals exposed to potentially adverse AI outcomes. We’ll discuss the ethical dilemmas, limitations of safety regulation and ultimately explore how we can achieve the right balance between humans and their AI co-pilots.

The debate surrounding the potential risks and benefits of AI is intensifying and rightly so. The risks posed by AI are no different than other high-risk technologies; they are determined by what humans decide to do with it. Human factors can be particularly dangerous when the wrong humans are in control of anything, especially technology. AI’s neutrality stands in stark contrast to the frailties inherent in human behavior. Ultimately, the single greatest threat to mankind isn’t AI, but rather the humans who use and control it.

A safe, successful future requires understanding of the real risks. It means knowing what questions to ask when developing or implementing AI. The problem is most business leaders and government officials don’t know what those questions are.
In this discussion We’ll explore the questions that need to be asked and of whom. We’ll shine a light on the real risks to industry and our society; from decision makers down to individuals exposed to potentially adverse AI outcomes. We’ll discuss the ethical dilemmas, limitations of safety regulation and ultimately explore how we can achieve the right balance between humans and their AI co-pilots.

Anthony is the CEO of Epifini AI. With over 28 years as an educator and 15 years as a business leader, advisor and risk consultant to industries as varied as Advertising through to Construction, Pharmaceutical to Banking. Anthony brings a high level of commercial insight and creativity to his work as a consultant and coach.

Anthony is a Fellow of the Royal Society of Arts and Commerce and is an accredited coach with the Institute of Executive Coaching and Leadership.

Anthony created Epifini to provide organisations with a holistic solution to effective risk management and business diagnostics and ensure leadership teams have the visibility they need to make the right decisions on the strategic direction of the business. His white papers on AI Risk were presented to the 2024 UK AI Safety Conference with government representatives from over 30 countries.

In addition to his Risk consulting Anthony has extensive connections in academia and education and has lectured at Cambridge University, Oxford University, London University, Queens University Belfast. He coached senior executives from many of the World’s leading businesses including: Bhp Billiton, Glencore, Rio Tinto, Jan de Nul, Ausgrid, Visa, Dentsu Aegis, Lloyds of London, Barclays Bank, Chevron, Omnicom Media Group, Glaxo Smith Klein, Roche, Ferrovial Agroman and Acciona.