Jen Long

Jen Long

President
Own Up!

Accountability is a Practice Not an Outcome

Accountability isn’t just about enforcing rules or reacting to incidents—it’s a proactive commitment to clarity, alignment, and continuous improvement. In this dynamic session, safety leaders will explore accountability through the Own Up!framework, which challenges outdated, punitive approaches and replaces them with a model that drives real behavior change.

First, we’ll redefine accountability as a mindset—how leaders think about responsibility and ownership directly impacts the safety culture they create. Next, we’ll focus on the skill set—the critical communication tools safety leaders need to foster trust, encourage open reporting, and ensure expectations are not just set, but understood. Finally, we’ll emphasize practice—sustained safety performance isn’t about one-off conversations; it’s about consistently engaging in the right discussions at the right time.

Participants will leave with actionable strategies to strengthen their approach to accountability within their teams. They will learn how to shift from compliance-driven conversations to leadership-driven accountability, ensuring safety is not just a policy, but a shared organizational commitment. This session is for leaders ready to move beyond blame and into a space where accountability leads to learning, engagement, and safer workplaces. It’s time to Own Up!

Jennifer Long is a renowned executive coach, author, and President of OwnUp!® LLC, a leadership development firm known for its no-nonsense approach to accountability and performance. With over 25 years of experience designing, delivering, and scaling leadership and coaching programs, Jennifer has earned a reputation as an industry expert in organizational development and corporate coaching. She is the author of Workers Are the Solution, Not the Problem: A Guidebook to Leading Differently and the #1 Amazon Bestseller OwnUp!TM How to Hold People Accountable Without all the Drama, published by Forbes Books. Jennifer has shared her insights at premier events such as the Chief Learning Officer Summit, the Human Capital Institute, and the Linkage OD Summit, and her work has been featured in respected publications including Chief Learning Officer magazine and the ATD Infoline series.

Throughout her career, Jennifer has partnered with a wide range of organizations—from global corporations like Canon USA and Hitachi Energy to research labs like Los Alamos and Argonne National Laboratories—to help leaders build essential skills and lead with clarity, accountability, and courage. Her expertise spans multiple industries, including energy, higher education, government, and manufacturing. As a Certified Master Coach and host of the Leadership Kung Fu podcast, Jennifer brings a sharp focus on critical thinking, decision-making, and personal growth to every session. Her mission is simple: to help leaders show up better so they can make better decisions, lead more effectively, and create safer, healthier, and more resilient organizations.